McDonald’s Selling Bikes?
by RL Policar
McDonald’s Corp. (MCD) will begin selling skateboards and bikes bearing the fast-food company’s brand in a new effort to get kids to burn off burgers and fries with exercise.
The McKids (search) branded outdoor play equipment will be rolled out internationally later this year and in 2006. A few McKids items are already sold at retailers like Amazon.com Inc. (AMZN) and Target Corp
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Maccie D could start by allowing cyclists to use their drive through “restaurants”. Yesterday’s local paper here carried a familiar story of cyclists being refused service on the basis of “health and safety”.