Comments on: That’s Entertainment http://www.commutebybike.com/2007/06/13/thats-entertainment/ Tips, Hints, Reviews and Safety for Bike Commuters Sat, 25 May 2013 07:21:06 +0000 hourly 1 http://wordpress.org/?v=3.4.2 By: Eric J Smith http://www.commutebybike.com/2007/06/13/thats-entertainment/comment-page-1/#comment-37075 Eric J Smith Wed, 13 Jun 2007 19:53:08 +0000 http://commutebybike.com/2007/06/13/thats-entertainment/#comment-37075 I think we could come up with a whole bunch of scenarios for commercials like that. I could see one that emphasizes the fun of bicycling, where the camera cuts back and forth between miserable people in their cars stuck in gridlock to a joyful fit rider enjoying the surroundings. The driver looking at the gas tank, cut to service station, cut to the cyclist enjoying the sun on his/her face. Maybe the driver finally pulls over and walks into a bike shop, looking at one in the window. Or one of several obese folks struggling to get in and out of their cars while a fit cyclist passes them by. Or one that emphasizes the green aspect, or non-oil-dependence aspects... I think we could come up with a whole bunch of scenarios for commercials like that. I could see one that emphasizes the fun of bicycling, where the camera cuts back and forth between miserable people in their cars stuck in gridlock to a joyful fit rider enjoying the surroundings. The driver looking at the gas tank, cut to service station, cut to the cyclist enjoying the sun on his/her face. Maybe the driver finally pulls over and walks into a bike shop, looking at one in the window.

Or one of several obese folks struggling to get in and out of their cars while a fit cyclist passes them by.

Or one that emphasizes the green aspect, or non-oil-dependence aspects…

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