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That’s the way, patriot.

by Richard Masoner

I posted about this video a couple of years ago, but it’s marking the rounds again and is worth a repeat.

“That’s the way, patriot. Let the OPECs keep their gasoline. We’ll just tap into a far more efficient energy source.”

Burley nomad 269

6 Responses to “That’s the way, patriot.”

  1. Choke says:

    Cool. Too bad it’s a beer ad though.

  2. Kim says:

    Cool! And it’s a beer ad to boot! :D

    Seriously- as beer companies are one of the purveyors of “cool” (and really- this takes ice-cold beer to new levels) it’s a seriously great message in a lot of ways. Look at that guy- beer gut and cheap handlebar basket, flannel and a who-cares-brand mountain bike. There’s nothing unapproachable about this.

    He’s not a granola-muching vegan or a lycra-clad triathlete on a titanium road machine. He’s not a hipster on a fixie. He’s not a kid out playing (although that’s cool, too). He looks like your neighbour. He looks like the people we want more of on bicycles. It’s so everyday and no-big-deal; it’s perfect.

  3. getinlost says:

    Yes, That is a great clip. Too bad it’s not for better beer.

  4. oneLessCar says:

    Man. Power. Hell yeah.

  5. Fishbones says:

    Seriously – roll out the Uncle Sam posters – “it’s your patriotic duty to save oil for our troops” If you’re not hauling lumber and tools, leave the truck at home. And fade to a wizened face at sunset, with the stars and stripes wafting in the evening breeze

  6. Spenny says:

    Is this just creating an excuse for a DUI??? Man power…..

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